Campaigns & Crowdfunding
We craft campaigns that reach millions.
From crowdfunding to political change, we know how to turn attention into action.
Over the past decade, our founder, Micah Daigle, has led dozens of successful campaigns to change local and national laws. As the executive director of an international advocacy organization, he trained thousands of people on campaign tactics and developed winning strategies that are used to this day.
Micah has leveraged those skills to raise hundreds of thousands of dollars through crowdfunding campaigns. Over the past two years, he has researched best practices: watching hundreds of campaign videos, interviewing dozens of successful campaign creators, backing more than eighty projects, and developing a roadmap for success.
Most recently, he produced & managed a Kickstarter campaign that raised nearly $143,000.
We offer three types of crowdfunding advising services:
Our affordable Crowdfunding 101 classes will provide you with a comprehensive overview of campaign strategy & best practices, as well as a toolkit for creating your own campaign.
To learn more about upcoming workshops in the San Francisco Bay Area, or to get access to online workshops as they become available
Through a series of one-on-one consulting sessions, we’ll help you prepare and run your campaign. We’ll advise you on a number of strategic elements, including:
- Messaging & video
- Funding goal & reach goals
- Rewards / perks
- Press & blogs
- Social media
- Volunteer management
- Strategic partnerships
- Email outreach
- Field campaign
We offer this in exchange for a modest portion of the total amount raised, with a deposit up-front. We’ve set our pricing so that we more than pay for ourselves.
3. Production & Management
In the Coaching option above, you are responsible for producing and managing the campaign, with Collective Agency helping from the sidelines. For a more substantial percentage of the campaign, we will join your team for the duration of the campaign planning and implementation, working with you to produce the assets and manage the campaign. (See our HUB Oakland case study.)
In addition to crowdfunding, we also provide strategic consulting on social media, political advocacy, and traditional media campaigns. (See our Marijuana Majority case study.)